I get asked all the time by funeral professionals, “What should we post on Facebook besides our obituaries?” This article has some great ideas to get you started in the right direction.
Facebook, and other social media outlets, provide an opportunity for funeral homes to “humanize” their business to a wider audience than ever before. Personally, I think social media is the best way that your funeral home can show the community that “funeral home people are NORMAL people too.”
Obviously, you will need to stay professional and respectful online, but that doesn’t mean you can’t show some personality!
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