The grieving period is a time when people often think ahead to their own future arrangements, and this series marries two important goals: sharing expert support that truly helps people cope with loss, plus offering information about your preneed service.
This in-depth series of supportive videos, stories and articles was developed by Dr. T. David Willets, a certified grief counselor and renowned author of the book and video series Silverlining. Now, you can make this important service available as a FREE gift to each family you serve. The program is easy and automatic for you, and you can feel assured that you are not only helping families, you’re also building goodwill and expanding your preneed sales.
Use our archive of material developed especially for your social media posts and funeral home blog updates. Every partner client of The Kilpatrick Group enjoys FREE access to a rich archive of well-written articles developed especially for you. We’ll even advise you on how to schedule and use the articles to maximize your impact.
Social Media not your strong suit?
Don’t worry, we can do all the work if you want us too. You have the choice to take full control or let us handle everything…it’s 100% up to you!
Baby boomers are the Web’s largest constituency, and our web based leads average 61 years old! With your own custom-branded web lead generation page, you’ll discover a rich new vein of younger customers, and your preneed counselors will be empowered to respond faster and more effectively than ever. Relax, you don’t have to do a thing! We do all the work to give your funeral home a prominent online footprint. Every response to your online and traditional marketing, seminars, AfterCare, and other efforts will flow to your online landing page for more information. Within seconds, each respondent receives a personal email from your funeral home – and you don’t have to lift a finger. Then all leads go instantly to your preneed counselor and are logged into your CRM system for prompt follow-up and lead tracking. Case studies prove this system succeeds.
Take the fast track to a younger preneed demographic!
Only The Kilpatrick Group offers the “Preneed U” training platform for funeral home preneed agents and staff. You and all your employees will have round-the-clock access to our video training series.
This in-depth training series prepares your preneed counselors and staff with the skills, knowledge and understanding necessary to initiate sensitive conversations that lead to funded preneed policies.
You’ll save time and speed up results with this easy-to-use sales tool. “Preneed Pipeline” is a web-based lead management system that automatically tracks leads, sends letters and emails, and generates daily “to do” lists for your sales counselors so nothing is overlooked. This powerful system eliminates paperwork and gives your counselors more time to meet people face to face. Further, it generates informative reports to keep counselors up to date about open leads, lead sources, policies sold and more.
Well crafted communications come preloaded in the system, and with just a few clicks, your agent can personalize as needed and send everything out. It’s fast and effective!